Visitor stats are an important part of any hosting service. The number of individuals that have seen your site can provide you with more info regarding how it's performing and will tell you if you need to work on improving it. Usually the web statistics for an Internet site include the everyday and the monthly visits (unique and reloads), the most visited web pages and the referrer Internet sites, so if you notice that certain pages are getting much less website traffic than others, you could consider making them more appealing to the visitors to use the entire potential of your website. In case you are advertising online, you shall be able to see if the money was well-invested or not, since the Internet stats in most cases include information about third-party Internet sites and search engines like Yahoo which refer visitors to your Internet site. Having thorough and reliable stats can help you boost your site and plan your marketing strategies better, so as to get more clients.